Daily+Lessons_Work

8/24/11 Name Game [|Ice Breaker] Syllabus Log on to wiki Distribute Books

8/25/11 Artist Get to know you Bball

8/26/11 Come up with 3 questions for Mondays guest speaker Collage poster - Create a collage of pictures that represent your favorite things. Things like hobbies, sports, shops, TV, Movies, History, Future, etc. You can use Excel, Publisher, or any other method. Make the poster 17 X 22.

8/30/11

Career Research Packet/Presentation [|Career Research Project.doc]

8/31/11 Work on marketing career research

9/1//11 Guest Speaker - Mr. Paul Braverman from the York Revolution Marketing Department

9/2/11 Introduce All-Star marketing project and begin working in groups

9/6/11 Finish career research

9/7/11 Present Powerpoints

9/8/11 4-site testing Finish presentations

9/9/11 All-Star marketing project [|Presentation skills]

9/12/11 Presentation grades. Economic Impact Study Oklahoma City Video - [] 'Cuse Video - []

9/13/11 Promotional Videos media type="youtube" key="lVKY8u7j84g" height="150" width="240" media type="youtube" key="PYTnfSJtxbk" height="151" width="232" Introduce C.Y.H.S. Promotional Video Project

9/14/11 Milestones in MLB --- How to promote individual achievement? Super Bowl Itinerary impact study.

9/15/11 Finish Super Bowl itinerary impact study

9/16/11 Work on storyboards work on All-Star project

9/19/11 Complete Super Bowl E.I. & Excel. (Hand in folder) Two articles on economic impact 1 Page Reflection.

9/20/11 [|Who is Nielson] The importance of a target market and market research Gatorade Rain vs Amp Energy activity

9/21/11 Market Segmentation Notes Psychographic Segmentation Article (http://northcrossing.com/PsychographicMarketing.html)

9/22/11 Finish Market Segment assignment

9/23/11 All-Star Project

9/26/11 Editing videos for sports teams

9/27/11-9/29/11 Market Research Survey Monkey Project

9/30/11

All Star Project

10/3/11 Chapter 6 Review

10/4/11

Chapter 6 Test

10/5 & 10/6

Finish promotional video editing. Post-review Chapter 6 test

10/7

All-Star Marketing Project

10/11

Marketing Mix: Product Core v. Ancillary Youtube Video

10/12/11

Core v Ancillary PPT Introduce product project

10/13/11

Core v Ancillary Product Presentations Review of Product Project Shark Tank Segment

10/14/11

All Star Marketing Project

10/17/11

Branding

10/18-10/21 Logo & Logo Evolution

10/24 The Marketing Mix: Packaging

10/25

All- Star Marketing Project

10/26

The Marketing Mix: Place

10/31 Pricing #2 Group Projects Hand out Article

11/1-11/3 Supermarket Psychology Videos Group Project "F"

11/4 All-star marketing project

11/7 HBR Article Summary

11/8 Press Releases PSU Press Release Assignment

11/9 HBR Summary Due Project A-F

11/10 Project F-G

11/11 Project Letter G

11/14

Advertisements. Commercials What makes a good commercial? (Group Discussion)

11/15-11/17

Product Project

11/18

All Star Marketing

11/21

Product Project (Finish)

11/22 Presentations

11/29/11 - 11/30/11 Sports Marketing Simulation

12/1/11 - 12/2/11 All-Star Marketing Project

12/5/11 - 12/7/11 Sports Marketing Simulation

12/8/11 - 12/9/11 All-Star Marketing Project

12/12/11 - 12/13/11 Sports Marketing Simulation - Finish Lessons

12/14/11 - 12/19/11 Sports Marketing Simulation - New Franchise

12/20/11 - 12/23/11 Simulation - Multiplayer Mode

1/2/12 - 1/10/12 Work on final marketing plan

1/11/12 Present marketing plans